News
How 303 MullenLowe’s One Drink campaign hit home
11 December 2023•
In this in-depth feature published in The Australian, 303 MullenLowe’s ‘One Drink’ campaign is explored as a textbook case study of advertising for behaviour change and public health impact.
Read more about why the campaign was so effective, and how 303 MullenLowe used research and creativity to drive impact here.